The age range for Rob The Dog will be teenagers and young adults and will be aimed more at males than females.
Name: Frank Willis
Age: 16
Average Day: Frank gets up in the morning to get the bus to go to college. When he gets home he watches youtube videos and plays on playstation.
Hobbies and Interests: Video Games, Movies, Art, Cartoons, Family Guy, Aardman
Spending Power: Frank has a deposable income, he works every Saturday
Typical Media Consumption Per Day: Frank is constantly watching Youtube videos and playing on his playstation when he gets home.
Why The Animation Will Appeal To Them: Because animations nowadays use crude and rude humour and are aimed at teens and I think Rob the Dog will fit in well with these type of cartoons like family guy and south park, also putting it on a website like youtube it is becoming a popular service that distributes content and with it being on the internet it makes it easy for anyone to watch and gives a lot of replay ability.
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